Social Media Online

The Power and Value of Social Networking

2009 had become an era where traditional marketing strategies had almost become absolute. Companies and consumers had stated using social networking as it allows users to reach anyone anytime with a specific and personalized message. From a marketer’s perspective, this is definitely more valuable than one strategy which constraints you by only sending a single message to the entire network. There are 3 value-governance laws that speak to the fundamental value of a network from the...

Getting Started With Social Networking

Image via Wikipedia Each social networking site is designed differently, but ultimately allows users to create a profile, update their preferences, and share this information with friends and family. Since they are creating this growing network of information, a pattern of tastes and preferences is established - and made publicly available. This profile is the key element of interest to marketers; it's created with basic registration and in most cases, an e‐mail address and login...