I have been often hearing people asking this question, “Why should I use social media?” This reminded me the time, 5 years after the Internet boom, where everyone were asking “Why must I own a web site?” This also brought me back to an old question “Why should I email you when I could just affix a stamp and mail it out? OK, maybe no one remembers the old email address question, but I heard that when email was first introduced, most people were appalled with the idea of using email instead of traditional mailing and saw it as troublesome and insecure. Continue Reading →